On Sale: Hockey Skates & Sticks!

Okay, to begin, this is a reprint of a very old post from a good many years ago. It was written a bit tongue-in-cheek for a former adult student who was relatively new in playing our game. So, with that, let’s go…

Ya, that’s pretty much what the pitchman said on the radio this morning…

The reason I’ve decided to comment on this particular advertisement is because I immediately thought of my buddy, Jerry Z, as soon as I heard it!

Actually, the sponsor was a well known hockey equipment super store, but the message wasn’t really for us serious hockey players, coaches or parents.  Naw, what they were peddling was “pond hockey gear”!  I mean that, and that’s exactly the expression the announcer used: “pond hockey”.  And, as best I can recall, that equipment was selling for $40 to $60, or thereabouts.

Now, why did I choose to raise this issue here?  It’s because Jerry owns two pairs of in-lines skates, with one pair being of pretty good quality and the other pair being rather questionable.

Okay, I know that sophisticated members usually know exactly what they want when they enter an equipment shop or store.  But I can’t blame any new hockey player or parent from being confused when he or she sees the wide array of products carried by some merchants.  (I suspect that’s what happened to Jerry his first time around.  In fact, why would a new skater even realize that some of the stuff made by a reputable company could be junk?)

Anyway, that’s the point of this article, to help save anyone who might be fairly new to such things.  And, if I had to advise new players or parents of new players, here are a couple of things that come to mind immediately…

1) Even though a company might be known for their high quality gear, there’s the likelihood that they also produce low quality equipment for recreational type players.

2) Most of the pro shops (or those located inside local rinks) primarily carry gear that is more suitable to competitive players.  They may have some lower priced articles for real young players or adult rec skaters, but even that gear should meet player needs for a time.

3) It should make sense for a customer to ask plenty of questions wherever he or she does shop.  Armed with the above information (and loads of other equipment advice distributed here at CoachChic.com), he or she ought to have a better sense of what’s needed before even arriving at the store.

4) All that said, I’m going to share one more thing I’ve noticed…  A lot of the so-called super stores hire athletes to wait on their customers.  That’s the good part.  Perhaps the not-so-good part might be if a family is trying to get “expert hockey help” from a tennis player or swimmer.  This again probably suggests going to a rink pro shop when you need advice.  They’re almost always manned by current or former players, and usually by people who really like what they do.